No one can me more hype about this than me. At the end of the second quarter Heat vs. Spurs NBA Finals game on Father's Day, Samsung released a commercial announcing Jay-Z's new album release in a partnership that will make Jay-Z $5 million dollars richer before the album even drops. Samsung purchased 1 million copies of the new album as part of the promotional deal.
The countdown is here. 18 days until Magna Carta Holy Grail.